With 30,000 visitors, Europe's largest solar trade fair not only exceeded the organiser's expectations, Hamburg-based Conergy AG can also look back on 2007 as its most successful Intersolar ever.
Thousands of visitors informed themselves about a host of innovations at the 450m² stand and the Conergy open-air site. Europe's best-selling solar energy company exhibited highlights from its complete portfolio in eight themed areas covering photovoltaics, solar thermal products and ambient heat to customers and interested distributors.
"All the products attracted unexpected high demand and the Group was able to post orders worth of more than $ Aus 70 million in photovoltaics, solar thermal products and heat pumps," says Katrin Krohn, in charge of Conergy's marketing in Germany.
"In the area of ambient heat, the new air heat pump was verypopular. Among the solar thermal products, the high-performance collectors and the new universal mounting system were centre stage. In photovoltaics, customers honoured our end-to-end competence as technology leader in central inverters, mounting systems and solar modules."
The 70-plus Conergy sales experts from 12 countries provided answers on all the innovations to over 1,000 new and prospective customers. With more than half of all customers from overseas, Conergy can confirm the trend toward greater internationalisation noted by the trade fair organisers.
As Conergy Sales Director Christian Langen remarks, “This year's Intersolar shows that by consistently implementing our long-term internationalisation strategy”, Conergy has adapted iits operations to individual customer needs in the most promising growth regions. It means that Conergy will generate 50% of its revenue outside Germany - a full year earlier than planned. |